Social Enterprise Resource Bank

A place for nonprofit staff and social entrepreneurs to find resources to help them build innovative and sustainable health and social services ministries.

Webinar: Building A Communications Plan

Marketing and communications should be among the top priorities of any organization. However, with small staffs, limited resources, and long hours spent focusing on mission and direct care services, nonprofits—especially those just starting out—may not always take the time needed to share their stories with the community at large.

In this webinar, we explore best practices for effective storytelling and building a strategic, integrated communications plan that works for your ministry, along with a closer look at how the NBA comes alongside Disciples health and social service ministries to support marketing and communications efforts in their communities and across the life of the church.

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Video Recording:

Presenter: Kasi Zieminski, Director of Marketing, National Benevolent Association


Kasi Zieminski is the Director of Marketing for the National Benevolent Association. The NBA incubates new ministries, supporting social entrepreneurs of faith who are serving their communities in a variety of innovative ways and empowering these Disciples-led health and social service projects to focus on growth, impact, and sustainability. Learn more at nbacares.org/incubate or by contacting Larry J. Morris III, Program Associate of the NBA Incubate Initiative, at lmorris@nbacares.org.

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Social Enterprise Resource Bank

A place for nonprofit staff and social entrepreneurs to find resources to help them build innovative and sustainable health and social services ministries.

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