AleQ Bateman
AleQ Bateman serves as the Director of Marketing, establishing and implementing comprehensive marketing and communications efforts for NBA, including research, planning and implementation at a variety of levels for a variety of markets. He also oversees the analytics and insights, developing and executing effective strategies for the organization’s many unique audiences.
Before joining NBA, AleQ worked at Starbucks Corporation, where over his decade-plus tenure he worked his way up from barista to store manager to multiple roles in the corporate office spanning communications, marketing, and project management. Most recently his role was the Alumni Communications Manager, where he oversaw community management for a 50k member network of Starbucks’s alumni. In addition to launching a website for the community and acting as primary liaison to alumni, AleQ created content and strategy for digital newsletters, social media and other communications. He also developed and maintained data and analytics while also managing internal workflows and external vendors.
AleQ holds a bachelor’s degree in business administration from Arizona State University. He, his wife Kaitlyn, their son Fletcher and dog Winston, reside in Nashville, Tennessee.
Getting to know AleQ
Why do you feel “called to care” about Disciples health and social service ministry?
My whole life I’ve felt called to help and support others. I believe it’s one of the most important parts of being a human on this earth. When I was a little boy, I wanted to be a missionary, and though life had different plans, when I found myself rethinking my career trajectory after over a decade in the corporate retail space, I knew I wanted to take my skills in communications and marketing and align them with my passion to serve.
Who is a hero of yours, and why?
My wife, Kaitlyn is my hero. So much of my life I owe to her. I met her when I was 19 and, in many ways, lost and broken; her love, kindness, grace, support and belief have been a driving force in my healing journey and continue to shape me into the man I am today. I don’t know where I’d be without her and don’t want to know. I often joke if you like me or something about me, thank my wife.
If I tried to find you in a supermarket, what aisle would you be in?
If you find me in the grocery store it’s likely a midweek supplementary grocery trip to grab an ingredient we forgot or needed for an ad hoc dinner. I’d likely be in the dairy section grabbing Oatmilk for lattes or more eggs since my son loves them. That or pasta, my favorite thing to cook!
